Saturday, January 01, 2011

Ride Safe - Back Safe Campaign


Found this road safety campaign aimed at bikers + scooterists in the North West, probably because the roads and potholes are so bad now with no repairs getting done for a number of years.


Dozens of hazards and just two tyres


RideSafe BackSafe has just issued the first in a short series of winter advice campaigns for bikers in the North West. Posters are being distributed to nearly 100 motorcycle dealerships, as well as some larger employers, local authorities and the police.

The campaign aims to highlight the need for bikers to prepare properly for every journey and adopt a much more cautious riding mind-set on winter roads. As RideSafe BackSafe spokesperson, Karen Delaney explains:
“Other road users can often just de-mist or de-ice the windscreen, get in and go; but there is a lot more to it for year-round riders. The routine you might follow in pleasant weather is not good enough for winter. We are urging bikers to allow more time to dress properly for the conditions – stay warm and dry and be highly visible – regularly check that your bike or scooter is road worthy and ride cautiously. In all but the very worst conditions, it is still possible to get out there on two wheels; but don’t think that Mother Nature owes you a safe ride”.
RideSafe BackSafe will be issuing further poster campaigns over the coming months and focusing on the need for other road users to show respect and leave room for motorcyclists.
For more information about reporting potholes, better winter clothing and safer winter riding, go to www.ridesafebacksafe.co.uk

1 comment:

Dave Baker said...

Instead of wasting money and covering their arses by telling us what we know all ready ,they could spend the money on fixing the bloody holes !!